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Feedback & Reflection on business plan

LL Productions is the business idea that I came up with and on the whole all of the basics are covered from financing the business to the process of production. The actual presentation itself went well. I know that my nerves were high but I feel that I got across all of the information that I needed to and was able to fill in the missing information from the PowerPoint . The next steps of the business would be to get everything I said I would and to bring it into action, for example taking out the bank loan and getting the social media campaigns up and running. One of the areas that I was questioned on during my presentation was nationalising the business and how I would promote the business nationally, one of our ways of advertising was through the use of a leaflet that we would post through businesses doors but this would not be easily possible on a more national scale. One area that is similar to the leaflet is sending a form of digital leaflet which we then send via email, but the ...
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Notes for LL productions Presentation.

 Detailed Notes Link -  https://docs.google.com/document/d/e/2PACX-1vSXwyTIQLtv0o0QuMN79n7ZcbGkoIYJ4Y57wCoXdzMLa8oj7czcsOy2e6kCzg-Li6M1k7tl8_KxIoSM/pub
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Mock Advert Review / Tips

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  Mock Advert for LL Productions I Emailed this advert to Radar films to gain some insight into what I had done well and what I could have done better on. This is the response I received.
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Final Presentation

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Business Marketing

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Google ads  (  https://ads.google.com/home/pricing/?subid=ww-ww-et-g-aw-a-vasquette_ads_cons_1!o2 ) Google is the most used search engine and also has largely used platforms like youtube. This means that you will get a large range of people potentially seeing your video. Each view of an advert will cost you on average around 10p per view but they do have an option where you can set monthly spending caps which can be adjusted at any time, this enables you to be flexible on how much you want to one spend on advertisement a month but also can alter how many people see your advertisement. Instagram promotions This kind of advitisment gets people onto your social media profiles that can then draw them to a website or other areas of the business.  
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How regulatory frameworks affect my business.

Tv advertising rules. ASA - This is because we will be creating advertisements that will be published into the public domain. This means we will be required to stay inline with  ASA and CAP guidelines depending on whatever platform it is seen on.  Clearcast - Clearcast is a tv advertisement checking organisation that is owned and funded by eight of the largest commercial broadcasters in the UK, this would enable us if our advert was destined for tv advertisement to have the advert checked properly throughout the process to make sure we were not breaking any rules, this also would take the pressure of the production team if we had help from professionals in the field. Copyright The work in advertisement often means we will be using extra footage that we didnt capture, which means we will be using stock assets and for this we will have to make sure that they our completely copyright free or that we have paid a fee to actually use their content, and that we have clearance to use ...
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Evaluation (First Draft)

  Evaluation. Over the duration of the course we have had one main aim to come up with an idea for a creative enterprise. Along the way we learned about all the things necessary to set up a creative business, from legal requirements to finances. We also had to make sure that we completed some practical work that would help develop our skills in the creative industry. Fairly early on in the year we were tasked to make a short film which we titled ‘Hollow’. This was the first time that we had worked as a whole group, as a whole the process was quite smooth but did have some small issues which for a first time is expected. One of the things I think we actually did well was coming up with the idea, it did take a few lessons to get the main plot points out with a few different variants of the idea being thrown around but this did mean the main idea evolved. When it came down to filming although we got through it we had problems, like no real shoot plan and that not everyone fully unders...
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